Shabnam Mogharabi is the CEO of SoulPancake, an award-winning digital entertainment company she co-founded with actor Rainn Wilson (better known as Dwight from The Office). SoulPancake spreads joy and celebrates the human experience by producing and curating thought-provoking, uplifting video content. Shabnam is also a New York Times bestselling author of SoulPancake: Chew on Life’s Big Questions. On this episode, we talk about how to craft a great story, being intentional about tuning into joy in our daily lives, and the power of tackling tough conversations.
Show Notes
- The story and inspiration behind SoulPancake (1:47)
- Why the company is called SoulPancake (4:02)
- How SoulPancake chooses what stories to tell (5:00)
- The pillars of SoulPancake’s content: connection, storytelling, leadership (6:06)
- How to tell a great story using Pixar’s rules of storytelling (8:14)
- Seligman’s contributions to happiness: compassion, small acts of service, and gratitude (12:10)
- Do this one gratitude exercise to significantly increase your happiness (14:39)
- The difference between the fleeting feeling of happiness and the internal state of how you perceive things (18:52)
- What she’s learned about how to have tough conversations (23:40)
- The metrics they use to evaluate success (26:02)
- Sprint’s 1Million Project to close the homework gap (27:55)
- The importance of uplifting stories (30:15)
- What’s next for SoulPancake (31:58)
Resources / People Mentioned
- SoulPancake
- SoulPancake on YouTube
- Rainn Wilson, actor
- The Office, TV show
- SoulPancake: Chew On Life’s Biggest Questions
- Kid President
- SoulPancake: My Last Days
- Pixar: The 22 Rules of Storytelling
- Steve Jobs
- Martin Seligman, positive psychology
- An Experiment in Gratitude: The Science of Happiness
- The 1Million Project
- SoulPancake and Purina: The Power of Puppies
- Participant Media
- Little Fires Everywhere by Celeste Ng
- Pride and Prejudice by Jane Austen
Recommended For You
Did you enjoy this episode? Then listen to:
- Bob Goff on The Transformative Power of Love
- Jenn Lim on Delivering Happiness at Work
- Donald Miller on How to Use Story to Clarify Your Brand’s Message
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