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Topic: Sales & Marketing

Episode 132- AJ Vaden on How to Build Your Personal Brand

What do you think of when you hear the term “personal brand?” Maybe you think of a famous celebrity or a social media influencer. But we all have a personal brand, and it boils down to reputation. What do people think of when they think of you? AJ Vaden is the CEO and Co-Founder of […]

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Episode 114- Dr. Robert Cialdini on The 7 Principles of Influence

What leads someone to say “yes” to a request? It might not be what you think. Dr. Robert Cialdini has spent his entire career researching the science of influence. His books, Influence and Pre-suasion, have sold more than 5 million copies and his principles have become a cornerstone for sales and marketing professionals. But the […]

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