Game Changers with Molly Fletcher is our podcast designed to help you maximize your influence and unleash your potential. Each episode, we take you behind the scenes with peak performers to learn what makes them tick and discover how you can apply their lessons to your life. Join Molly each week to hear from her special guests— top athletes and coaches, transformative CEOs, brilliant thought leaders, and entrepreneurs and trailblazers from around the world. Subscribe now on iTunes, Google Play, Stitcher, or Spotify.

Episode 29- Ginger Hardage on How Southwest Airlines Built A Legendary Company Culture

Ginger Hardage, Southwest Airlines

As former SVP of Culture & Communications for Southwest Airlines, Ginger Hardage spent 25 years championing the values at the heart of Southwest’s legendary culture. Her new brand, Unstoppable Cultures, is on a mission to help organizations create and sustain cultures of enduring greatness. On this episode, Ginger shares the core values behind “The Southwest Way,” and breaks down how you can build a healthy, strong culture in your own organization.

Follow Ginger: Twitter | Instagram | Website

Show Notes

  • The core values at the heart of Southwest Airlines
  • Why culture matters and how to empower employees to take ownership (4:05)
  • How Southwest Airlines recruits, hires and retains talent (6:02)
  • Hire tough so you can manage easy (8:52)
  • Threading company values throughout the employee experience (10:40)
  • “The Southwest Way” in action and the value of storytelling (13:40)
  • Southwest CEO Gary Kelly has a unique approach to connecting with employees (16:15)
  • Advice on how to change your company’s culture (20:14)
  • Ginger’s favorite books on company culture (24:25)
  • The biggest culture killers that create a toxic workplace culture (25:27)
  • The mission behind her new brand, Unstoppable Cultures (29:28)

Resources / People Mentioned

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